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3 Things to Know Before You Specify Paper (+ a shortcut)

Paper can comprise from 30% to 60% of the cost of a print job, so specifying the right paper is extremely important. The paper selected plays a major role in the final appearance, and success, of a project. In order to correctly specify paper, you need to know the language of paper grades and weights. Grades such as bond and writing…

It’s Not Easy Being Green
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It’s Not Easy Being Green

It’s not easy being green. If you’re thinking about making your next print project environmentally friendly, make sure you know about recycled paper and “green” printing. You have undoubtedly heard impassioned pleas by environmentalists extolling causes that are good for the earth and posterity. There has been news about the evils of printing and paper and…

Why Designers Need to Keep Up with Technology
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Why Designers Need to Keep Up with Technology

Unfortunately, I missed DRUPA this year, so I have been furiously consuming tons of trade journals articles highlighting the most exciting news. You might have never heard of DRUPA. It is the world’s largest trade show for printing and allied industries. It is held every four years in Dusseldorf, Germany coinciding with the Olympics and the soccer…